
Project role
Lead Designer
Target users
Clinical embryologists
Methods
UX & UI Design
Visual Design
User Testing
Subject matter
AI, healthcare,
fertility, IVF
Timeframe
2025
Embryologist in clinic lab taking pictures of mature eggs (oocytes) - before redesign
Background
Embryologists capture images in tight windows, often while juggling multiple tasks and working under lab constraints (gloves, variable lighting, intermittent network). Our previous capture flow made the job harder than it needed to be: too many steps, status that wasn’t always obvious, and quality checks that happened after the fact. The result was a noticeable number of retakes and a subset of images that weren’t consistently usable by downstream AI models. We also saw confusion around patient/sample matching when clinics were busy, and the UI didn’t adapt well to different hardware setups at the bench.
What we observed
Retakes and “did this save?” uncertainty, especially at peak times
Inconsistent focus/exposure/framing leading to lower “model-usable” rates
Occasional sample mismatches when labels were similar or when staff were rotating
Network hiccups causing silent failures; no clear local queue/retry path
Capture App — Before Redesign
Capture App — After Redesign
Approach
We treated the project like a safety-critical workflow upgrade rather than a surface-level UI polish. I interviewed internal and external embryologists and simulated workflows to build a baseline understanding of use cases and improvement opportunities, then partnered with our development and clinical teams to define what “good” looks like—both for lab operations and overall usability.
From there we reframed the capture as a guided, single-purpose flow: one clear button to take a picture of an oocyte, with real-time quality hints that help without getting in the way. We also introduced a dark theme, full screen mode, and a streamlined assessment creation workflow, among other modernization improvements. Throughout delivery & testing we ran in agile sprints, piloted behind a feature flag in test clinics, followed by broader general availability to our 150+ clinics gobally.
Discovery script & Dovetail-assisted synthesis
Co-creation & feedback cycles using Figjam
Fast & furious iteration cycles in close collaboration with embryologists
What began as a UI polish became a workflow redesign. We turned the prototype into production via the use of Cursor / Claude Code-powered development cycles, paired with JIRA specs & UI specification annotations to ensure clarity in requirements. Agile sprints, iterative user acceptance testing rounds, and pilot clinic feedback let us ship confidently, then scale across our broader clinic network.
User workflow & opportunity mapping
UI components & development specifications
Refreshed assessment creation workflow
Simplified viewport redesign
Decluttered UI focusing on picture taking
New dark theme for better night contrast
Impact
This is newly being released so more feedback to come! But internally, our embryology team is very happy with the simplified and modernized user interface.
© 2025 | Justin Kirkey | All Rights Reserved